About Jordan.
I’m Jordan Butler, a serial entrepreneur and author dedicated to helping businesses like yours cut through the noise and achieve real growth. I believe true marketing isn’t about hype or fads – it’s about earning attention and building genuine trust, a philosophy I distilled in my book, ‘ATTENTION: The Anti-BS Marketing Playbook.‘
My journey includes co-founding CleanLight, a renewable energy startup that transformed how industries power their operations across Latin America. We grew from a small warehouse in 2019 to securing major clients and multi-million dollar investments, not with endless selling, but by mastering the art of attention. This hands-on experience, including learning from past ventures that struggled due to a lack of genuine marketing, taught me what truly works in today’s crowded market.
Today, I guide founders, creators, and small business owners to unlock their growth potential, whether through strategic advisory, keynote speaking, or delivering actionable marketing playbooks. My mission is to empower you to attract, engage, and build lasting relationships with your ideal audience, without compromising integrity. Let’s make your business impossible to ignore.
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Jordan's Featured Keynote
I deliver high-impact keynotes and workshops that cut through the noise and equip audiences with actionable, no-BS marketing strategies. Drawing from my book, ‘ATTENTION: The Anti-BS Marketing Playbook,’ and real-world entrepreneurial success with ventures like CleanLight, I empower founders, leaders, and marketing teams to command attention, build trust, and drive measurable growth. Invite me to speak at your next event to transform how your audience approaches marketing.
My Book: ATTENTION: The Anti-BS Marketing Playbook
In a world drowning in marketing noise, this book is your lifeline. Written for founders, creators, and small businesses who want to actually grow, this book cuts through the hype and delivers a clear, real-world system for winning in today’s attention-driven economy. Learn how to systematically attract, engage, and convert your ideal audience – no jargon, no get-rich-quick schemes, and absolutely no BS. It’s your actionable roadmap to making your business impossible to ignore.
